Marketing Peak District & Derbyshire

Marketing Peak District and Derbyshire is the official tourist board for the Peak District and Derbyshire, tasked with promoting the area nationally and internationally to grow and support the visitor economy.

We represent the area’s valuable tourism sector, generates £1.9 billion and attracts 35 million visitors annually (2021 STEAM data). Working closely with members, partners and the industry, we are committed to the successful and sustainable development of tourism in the Peak District and Derbyshire.

We are a public/private partnership and our board includes representatives from Derbyshire County Council, local authorities and the private sector.

Marketing Peak District and Derbyshire offers members a suite of marketing and advertising opportunities at all levels to suit all budgets, and also provides business support through its membership programme.

By joining as a member, your business becomes part of the bigger picture, helping to market the Peak District and Derbyshire as the destination of choice, regionally, nationally and globally.