Susan shared her user-friendly tips on how to use social networking to boost sales and add value to any business
2011 Annual Tourism Conference Highlights
My job is to work with your destination to drive business down to the Peak District, yours is to focus on marketing campaigns, customer care and all other attributes that makes this a destination of destinction
James Beresford, Chief Executive of VisitEngland, revealed more details of its key role as a top flight 'destination of distinction' over the coming year at our 2011 Annual Tourism Conference at the end of March. Around 240 delegates attended the event which was held in Buxton's showpiece Pavilion Arts Centre
Both James and Joss Croft, Project Director, VisitBritain, outlined how both organisations would be working directly with area tourist boards following the demise of the Regional Development Agencies
Joss Croft highlighted the ways in which tourism businesses can use the Olympics as a springboard to a more prosperous future as part of VisitBritain's £100 million marketing campaign, Britain You're Invited
David Thornton, Head of Marketing, outlined campaign plans for the coming year and announced the launch of electric bikes, as the Peak District becomes the first area in the UK to host a pioneering new project
Web Expert
Susan Hallam
Keynote Speaker
Stuart Maconie
Writer and broadcaster Stuart, gave a lively and entertaining insight into his travels in and around the Peak District
We are delighted to be working in partnership with one of the UK's leading tourist boards and we look forward to continuing to support Visit Peak District & Derbyshire which has been instrumental in promoting sustainable tourism in such a beautiful area
